Nicolas and I were given the opportunity to speak at the JAOO conference in Denmark. It was the first time we attended this conference - a memorable experience for us that went beyond that "newcomer" sensation.
The organizers impressed us. JAOO, created ten years ago by Danish company EOS, is a popular conference. Its success goes beyond its employees. An entire community is centered on JAOO. The feeling this gives is difficult to put into words - to experience it is really incredible.
The company and community dedicated to the conference amazed us. It was evident that everyone involved put forth a great deal of leisure time into it. The commitment of students from Danish universities, a.k.a. "The Crew" volunteered every type of assistance wherever they could. It was inspiring to see every person involved in the conference was also integrated into their city and their national culture: health. Each year the JAOO-IT Run, a sporting event, is organized around the conference to encourage attendees to get more exercise.
The level of dedication and community efforts made me think of this group as a Small Giant, which refers to a book I am reading. A Small Giant is a company (or organization) that has opportunities to grow but chooses deliberately to remain small (in the numbers sense) with the goal to maintain excellence. The main principle is harmonious integration of a community centered on a company.
Our own sessions at the JAOO were successful - another reason we had a memorable experience. Every seat in our sessions was filled. We presented a dozen TechAnims about Spring and Hibernate technologies called Extreme Visual Learning. (A similar example, the Jasper Reports TechAnim was published recently on the web in cooperation with TheServerSide.com.) Feedback from the attendees was very positive. Talking about Spring with .NET developers is refreshing and rare - an experience that is difficult to find at many conferences.
That leads to the last point: JAOO is about developers as a community. It's not only for Java developers (like us), for .NET developers, and the rest. We are developers — FIRST. Sure, some topics and technologies will attract more interest from Java-focused programmers. But, many topics go beyond technologies (concurrency, DSL, methodology...)
Next up for Nicolas and I:
The J-Fall conference in the Netherlands.
John Rizzo
Co-founder of JavaBlackBelt
October 9, 2006
Brussels